The Smell of Success

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Smell of Success for The Wonderworks

The Wonderworks recently put the finishing touches to a stunning installation for boutique Yorkshire retailer, The Yorkshire Soap Company. The displays – based around a fun, summer theme called ‘Dive Into Summer’ – feature eye-catching window graphics including animated seaweed.

Offering passers by a visually impressive seasonal display, the installation was created by the talented people behind The Wonderworks in order to keep up the momentum of The Yorkshire Soap Companies historic success with their window displays.

Using striking coral-coloured vinyl to frame windows, the team added rotating seaweed featuring hanging goldfish to the display, alongside acrylic seaweed, sand and suspending diving-themed figures.

This is just the latest in a long run of successful partnerships for The Wonderworks, which was founded by Rob Curran in February last year. With a focus on design and sales, Rob’s career has seen him work for some of the industry’s leading seasonal display firms across the North which have led him to work on projects both at home and overseas.

Thrilled with the overall result of the team’s ‘Dive into Summer’ installation, Rob said: “It has long been a passion of mine to work with boutique retailers such as The Yorkshire Soap Company. There are many independent retailers out there who historically haven’t been able to access visual display expertise as they generally focus on larger chains, and this was a driving force behind establishing The Wonderworks. We look forward to a continued relationship with The Yorkshire Soap Company”.

Marcus Doyle, Owner of The Yorkshire Soap Company added: “Already famous for our unique window displays we opted to outsource the project to enable us to focus on the running of the business. Keeping up the momentum of what we had already generated was of the utmost importance and therefore appointing someone we could trust to continue the deliver a unique display was imperative.

Having known Rob for a number of years, the timing of The Wonderworks couldn’t have been better. Rob came on board and instantly demonstrated high levels of flexibility with the equipment we already had in place and adapted it to create the ‘Dive Into Summer’ theme, which has generated positive responses from our customers. It’s been a pleasure working with Rob and we look forward to our on going relationship”.[/vc_column_text][/vc_column][vc_column width=”1/2″][huntington_slider slides=”789,787″][/vc_column][/vc_row]

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